Become a
Partner

Lookout’s Community Marketing Program offers a unique partnership opportunity for Santa Cruz’s business and institutions. Our share-of-voice model gives you premium exposure and dynamic storytelling forms and formats to reach large, growing, highly engaged and well-read audiences. Our Lookout Brand Studio offers new-to-Santa Cruz County marketing assistance with both messaging and the marketing of goods and services.

We believe that sponsorships and advertising on Lookout should be as good-looking and impactful as our stories. Ad positions in Lookout won’t annoy readers, but instead serve as useful commercial offers and informational messaging that readers will appreciate — and won’t miss. Sponsorships complement our topical content in areas our readers most value: education, health, arts, food, environment, tech and more, and highlight tasteful branding in all our products. Exclusive partnerships are available, elevating your brand’s prominence even more.

Become a Partner

Lookout’s Community Marketing Program offers a unique partnership opportunity for Santa Cruz’s business and institutions. Our share-of-voice model gives you premium exposure and dynamic storytelling forms and formats to reach large, growing, highly engaged and well-read audiences. Our Lookout Brand Studio offers new-to-Santa Cruz County marketing assistance with both messaging and the marketing of goods and services.

We believe that sponsorships and advertising on Lookout should be as good-looking and impactful as our stories. Ad positions in Lookout won’t annoy readers, but instead serve as useful commercial offers and informational messaging that readers will appreciate — and won’t miss. Sponsorships complement our topical content in areas our readers most value: education, health, arts, food, environment, tech and more, and highlight tasteful branding in all our products. Exclusive partnerships are available, elevating your brand’s prominence even more.

Who we will reach:

Lookout targets both the civically connected and the city-aware, the kinds of active consumers and citizens who are responsive to smart marketing. In addition, our student access programs add diverse audiences to Lookout’s early mix.

Our formats:

We’re digital-only — and mobile first. We reach the people you want to reach when and where you want to reach them: on their phones, through welcoming newsletters and on our website. We’re always on — and your messaging will be, too. Community Marketing Partners benefit from Lookout’s numerous social channels as well, magnifying their messaging impact.

 

We love good-looking text and photos, but we’re wholly digital and can enable video and audio presentation as well.

Our creative help:

How can you best make use of Lookout’s reach and delivery? We’re here to help. Our sales and creative services teams are glad to talk through your objectives and find testable solutions that meet your budget and advance your goals.

Start a conversation with us by contacting us here.

Lookout Local Santa Cruz, California [email protected]


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